The price of old version of Honda Brio starting to decline due to the release of the new version

News24xx.com - In early September 2018, Honda continued the introduction of the latest version of the Honda All New Brio. This was done by PT Honda Prospect Motor (HPM) as the biggest and best selling brand holder agent in Indonesia.

 

With the presence of this latest unit, making a number of older versions of the Brio feel depressed and resulted in a lot of price cuts to spend the stock of units in dealers.

 

HPM Marketing and After Sales Service Director Jonfis Fandy explained that currently there are still hundreds of units of old Brio stock marketed at Honda dealers in Indonesia.

 

"The number is hundreds of units, because we only sell thousands per month. But we have started not producing old models, maybe in the next two or three months the stock has run out," said Jonfis.

 

Admitting that there is indeed a discount program. However, for the numbers not up to tens of millions because according to Jonfis the existence of large discounts actually makes the market conditions unhealthy.

 

"The discount is there, around Rp. 5 million, but later from the dealer another package will be given which is worth the price. The big discount is not true, not healthy," said Jonfis.

 

As is known, even though it has officially launched, until now HPM has not issued an official price from the All New Brio. The reason is that his party is waiting for the government's decision on the new price of the low cost green car (LCGC) program which will be announced in September 2018.

 

However, the new Brio indent has been significant enough since it was launched on August 2, 2018. Jonfis said, the order had so far been more than 1,000 units.

 

"The number is around 1,800 units from GIIAS yesterday, the total from Satya is the Hospital. The new distribution we start later after the price," said Jonfis.

 

 

 

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