Apple readies massive replacement for its first store in China

News24xx.com - Apple opened its first store in China in July 2008 at Beijing’s Taikoo Li Sanlitun mall. 12 years later, that original store is set to be replaced by an enormous new flagship location. The all-new Apple Sanlitun will bring Apple’s most prestigious tier of retail design to Beijing and one day elevates Today at Apple programming in the Chaoyang District.

The original Apple Sanlitun went from concept to completion in eight months to meet the deadline for the 2008 Summer Olympics. Its replacement has been in the construction phase alone for well over a year. Apple’s ambitions for the new location are grand. The multilevel pavilion replaces The Orange, an event venue that was located in the plaza right below Apple’s existing space.

Apple has published a preview page where you can learn more about the store and download wallpaper.

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A thin, polished roof shades a glass facade and stone walls hugged by symmetrical staircases rising along two sides of the store. Multiple entrances allow customers to enter both at ground level and upstairs. The design resembles an elevated version of Apple Michigan Avenue in Chicago, with river frontage substituted for a connection to Sanlitun’s plaza.

Due to the pandemic, Apple’s renowned new store opening experience will look a little bit different. Many Apple fans may not have the opportunity to attend the grand opening or travel to the new store this year. Beijing’s emergency response is still active, meaning that travel and gatherings are still limited. Apple’s in-store safety precautions will also be enforced, tempering the celebration. We’ve created an AR model to give you a home preview of the store’s design and location.

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