The Indonesian BTS ARMY has initiated fundraising through the crowdfunding website Kitabisa.
BTS ARMY is the term used for the fanbase of K-Pop group BTS, and the crowdfunding aimed to provide lunch and distribute food packages for Gojek drivers who helped deliver their purchases of a special edition McDonald’s menu that was produced in collaboration with the massively popular Korean pop group.
The fundraising at IDR 107 million (USD 7496,93) by June 13, a goal that has been surpassed, because three days to the deadline, over IDR 151 million (USD 10579,79) had been raised.
The final amount will be donated to online motorcycle-taxi drivers, according to the Kitabisa page.
One day before the BTS special menu was released, the Indonesian BTS ARMY through its Twitter account, urged the ARMY not to indulge in panic buying and to give generous tips to online drivers.
Aida Nuraini, a BTS fan from South Jakarta, said that fans tried to remind each other to “not be mad” at the driver’s if they take too long to purchase the order, considering the frenzy that resulted from overwhelming orders.
Aida said she ordered her meal first thing in the morning that the menu premiered. She had worried that the driver would cancel her order due to the overwhelming queue but by then word had gotten around about the generous tips from the fans and many drivers stuck through the wait.
The BTS Meal menu is essentially similar to a regular menu but is accompanied by BTS members’ favourite condiments, such as sweet chilli and Cajun sauce. The food wrapping and cups come in purple with the BTS logo on them.